In this episode of the Genius Series, I’ll explain why market research, product branding, and product development is important, then show you some cool tips, tricks, strategies and hacks to make your product stand out from all the other products selling on Amazon. Additionally, we’ll cover market research, product photography, and product design. You may remember from the last episode that there are four main marketing phases for selling a product. This is important to remember, because there are many out there who think that marketing a product starts after the product has launched. That could not be any further from the truth. Marketing starts during the product research phase with market research and product branding. What you should know about product branding. Before we dive into the practices (and hacks!) that this episode will outline, I want to answer a few important questions regarding product branding and product branding strategies first. What is product branding? Product branding is the process of creating a name or design for your product that helps it differentiate from other products in your market. Thus, a good product branding strategy can help you dominate your competition and can lead to greater profits. What ... Read More The post Market Research, Product Branding, and Product Development (Genius Series Episode 08) appeared first on Jungle Scout: Amazon Product Research Made Easy. from https://www.junglescout.com/blog/product-branding-amazon-market-research/
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